What does a Marketing Manager do?
From 3,762 current Marketing Manager postings that list skills.
Sign up free Check which of these skills you already have.
Open your feed Your feed matches these skills against what you have done.
What the job involves
- Develop and implement marketing strategies to drive business growth and achieve organizational goals.
- Lead and manage cross-functional teams to execute marketing campaigns and initiatives.
- Create and manage budgets for marketing activities and allocate resources effectively.
- Analyze market trends, customer data, and campaign performance to optimize results.
- Build and maintain relationships with external partners, vendors, and key stakeholders.
- Oversee the creation of marketing materials and content for various channels.
- Ensure consistent brand messaging across all marketing communications and campaigns.
Summed up from 30 recent Marketing Manager job postings.
Skills employers ask for
- Digital Marketing 2 in 10 postings
- Brand Strategy 2 in 10 postings
- Campaign Management 2 in 10 postings
- Project Management 2 in 10 postings
- Product Marketing 2 in 10 postings
Check which ones you have
15 more skills and tools employers ask for. Free with a Workybara account, matched against your resume.
Sign up freeLoading
Out of 3,762 postings that list skills.
Certifications and licenses
- MBA 1 in 15 postings
What employers name in their postings. Rules differ by state.
Experience asked for
- 1 to 2 years 1 in 185 postings
- 3 to 4 years 1 in 10 postings
- 5 years or more 9 in 10 postings
Typical ask: 8 years.
Education asked for
- Bachelor's degree Almost all postings
- Master's degree 1 in 45 postings
Among postings that say.
Is this role in demand?
2,132 open Marketing Manager jobs across the US right now.
Most openings
- California426 open
- New York385 open
- Texas143 open
- Illinois101 open
- Massachusetts100 open
Typical pay $170,000 a year (most between $135k and $214k). See the full salary breakdown